In my drive to give maximum publicity to only self-serving polls, Channel 4 this lunchtime published a YouGov poll which showed that more than half of voters do not believe that Tory leader David Cameron is in control of his party.
Just 22 per cent of those questioned said Mr Cameron was in control of the Tories, compared to 52 per cent who said he was not.
In stark contrast, Gordon Brown was viewed by 62 per cent of voters as being in control of the Labour Party, while just 16 per cent said he was not. Almost half of those polled regarded the Prime Minister as "serious and trustworthy", but only 39 per cent could say the same about Mr Cameron.
There's a political truism that voters fix their impressions of political leaders early, and once they hacve done so, those early views are very difficult to shake off. Bad news for Sham Cam, I'm afraid. Defo time to pop down the bookies to put a fiver on an autumn snap poll, I think.